National cultural rlements„ and advertising the international tourism
Transkrypt
National cultural rlements„ and advertising the international tourism
Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Sergei Zhuk „National cultural rlements„ and advertising the international tourism in the Soviet tourist agencies during the Brezhnev era 1964-1984 Using the archival documents and personal interviews as historical sources, this essay analyzes the ideological problems of advertising international tourism in the main travel agencies of the Soviet Union during the Brezhnev era, 1964-84. These agencies, Inturist, a Tourist Department of the Soviet Trade Unions and a Communist Youth League’s organization Sputnik, encountered problems with advertising from the early beginning of their history. In the 1960s and the 70s they created special departments responsible for propaganda and advertising or advertising and mass media in Inturist. On the one hand, these tourist agencies had to provide interesting information to attract more Soviet and foreign tourists and more financial sources. On the other hand, the most attractive elements in advertising Soviet tourism were various national elements of different Soviet nationalities, including their costumes, music and handicrafts. As a result, such efforts exposed the limits of Soviet cultural homogenization project during the stage of developed socialism. In practice, it led to serious problems for the representatives of the Soviet tourist agencies in foreign countries. The most dangerous problem was nationalism. The essay explores how the problems of national identity were tied to advertising Soviet Union travel to foreign tourists as a new strategy of the Soviet tourist agencies during late socialism before perestroika. Despite strict KGB and ideological regulations, new “national” forms of advertising such as folk music survived after 1984 and contributed to expansion of tourism, which brought increased profits and influence to the leaders of the local tourist agencies. Keywords: cultural consumption, socialism, identity, tourism, nationalism, rock music, folk music Sprawy Narodowościowe. Seria nowa, 36 – Abstracts „Elementy kultury narodowej” a reklama turystyki zagranicznej w radzieckich biurach podróży w epoce Breżniewa, 1964-1984 W oparciu o dokumenty archiwalne i wywiady osobiste jako materiały do badań historycznych autor artykułu analizuje zagadnienia ideologii reklamowania turystyki zagranicznej przez czołowe radzieckie biura podróży za czasów Leonida Breżniewa, tj. w latach 1964-1984. Owe biura podróży, Inturist, Wydział Turystyki Związków Zawodowych ZSSR oraz organizacja Ligi Młodzieży Komunistycznej „Sputnik” od samego początku swej działalności napotykały trudności w reklamowaniu swoich usług. W latach sześćdziesiątych i siedemdziesiątych XX wieku powstały specjalne wydziały odpowiedzialne za propagandę i reklamę bądź, jak w Inturiście, za reklamę i środki masowego przekazu. Z jednej strony biura podróży zobligowane były do podawania interesujących informacji, aby zwrócić uwagę większej liczby turystów krajowych i zagranicznych, jak też zwiększyć wpływy finansowe z turystyki. Z drugiej strony te najatrakcyjniejsze elementy w materiałach reklamujących podróże do ZSRR to były rozmaite elementy kultury poszczególnych narodowości zamieszkujących ZSRR, takie jak strój, muzyka i rzemiosło ludowe. W rezultacie podejmowane w zakresie reklamy wysiłki obnażały granice kulturowej homogenizacji dokonującej się na sposób sowiecki na etapie rozwiniętego socjalizmu. Stąd też w swej codziennej praktyce przedstawiciele radzieckich biur podróży za granicą borykali się z poważnymi trudnościami. Najbardziej niebezpieczny stał się problem nacjonalizmu. Autor artykułu docieka, w jaki sposób kwestia tożsamości narodowej została powiązana z reklamowaniem podróży do ZSRR jako nowa strategia radzieckich biur podróży w schyłkowym okresie socjalizmu, przed pierestrojką. Pomimo ścisłych wymogów ideologicznych i działań podejmowanych przez KGB, nowe formy reklamy o treściach „narodowych”, takie jak muzyka ludowa, przetrwały w okresie po roku 1984, przyczyniając się do rozwoju turystyki i przynosząc szefom lokalnych biur podróży coraz większe dochody i wpływy. Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Marek Pawlak „Norway is like a hospital” vehicles for (re-)constructing the nationhood among polish immigrants in Oslo The article is a general anthropological survey of the complex issues of Polish diaspora in Norway. The reflections and interpretations are based on the fieldwork conducted by the author among Polish economic immigrants in Oslo during the summer of 2009 for the interdisciplinary academic project CULCOM (‘Cultural Complexity in the New Norway’). The main goal of the fieldwork was to examine the tools for reconstructing the nationhood in immigrants’ everyday life, as well as the particular nationalism shaped via social and economic class, gender relations and particular cultural background. The present article, however, focuses only on the first issue. Therefore, it deals with the most banal aspects of immigrants’ daily routine which at the first glance seem to be irrelevant and less important. Yet, by using anthropological perspective one may observe that the same daily practices involve various and complex moments of national Identification. As a result, the article describes and analyzes the national praxis of Polish immigrant workers living in one of the Oslo districts. What seems to be interesting is the specific process of constructing the hermetic and national space by the immigrants in the context of Norwegian reality. This process, in turn, includes various tools for banal nationalism. Keywords: banal nationalism, immigrants, Polish diaspora, Oslo, Norway Sprawy Narodowościowe. Seria nowa, 36 – Abstracts „Norwegia jest jak szpital”. (re-)konstrukcja tożsamości narodowej polskich imigrantów w Oslo Artykuł jest ogólnym spojrzeniem na problematykę polskiej diaspory w Norwegii. Podstawą refleksji są badania antropologiczne przeprowadzone przez autora wśród polskich imigrantów ekonomicznych w Oslo latem 2009 roku w ramach interdyscyplinarnego projektu CULCOM („Cultural Com-plexity in the New Norway”). Głównym celem badań terenowych była zarówno analiza procesów rekonstrukcji tożsamości narodowej w życiu codziennym imigrantów, jak i próba spojrzenia na fenomen nacjonalizmu w kontekście kategorii społeczno-kulturowych (takich, jak klasa społeczna, gender itd.). Sam artykuł natomiast podejmuje różne, banalne wręcz kwestie codzienności polskich imigrantów, które jednak po dokładniejszej analizie ukazują wielość i złożoność procesów tożsamościowych. W konsekwencji, opisana i zinterpretowana została tu narodowa praxis polskich robotników budowlanych zamieszkujących jedną z dzielnic Oslo. Istotne wydaje się tutaj tworzenie przez moich informatorów hermetycznej, narodowej przestrzeni w kontekście norweskiej rzeczywistości, w której można zauważyć wiele narzędzi i praktyk banalnego nacjonalizmu. Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Stefan Dudra Metropolitan Dionysius on the nationality question in the Orthodox Church in interwar Poland Metropolitan Dionysius took over management of the Orthodox Church in 1923. He managed the Orthodox Church in the difficult period of the Second Polish Republic. At that time the Orthodox Church was identified with the Russian invader, and seen as a symbol of the partitions as well as of the religious and ethnic oppression of Poles. At the same time it was the largest religious association in Poland, apart from the Roman Catholic Church. During this period, the Orthodox Church embraced several different nationalities among the faithful (including Ukrainians, Belarusians, Russians and others). This posed a significant problem in both the Church’s internal relations and in its relations with the Polish state. Some political minority groups tried to make the Orthodox religion an element of national separatism. On the other hand, for the state authorities, the Orthodox Church was an institution which carried out the Church’s policy and objectives for the benefit of a particular ethnic minority. Throughout the period of Metropolitan Dionysius’ management he had to guide the church in such a way as to meet the needs of ethnically diverse believers, in spite of the basically unfriendly or even hostile attitude of the Polish state towards the Orthodox Church. He had to take into account the tendency of the faithful of Ukrainian, Russian, Belarusian and Polish origins to deal separately with the various political forces existing within the Orthodox Church, while seeking to provide the Church with an appropriate system and a specific political function. Keywords: Orthodox Church, Metropolitan Dionysius, national minorities Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Robert Szwed Culture and Identity in Poland’s eastern borderland The article deals with the compound nature as well as the territorial, political and cultural diversity of eastern Poland. Particular emphasis is put first on the historical rivalry of the Poles and the Russians, who both had strong national cultures and the will to exert great influence on the identity assumed by the population of eastern Poland. This political rivalry was accompanied by cultural rivalry. It was all later summed up in the unique cultural heritage and social and cultural separateness of the region. Today this region is composed of compact settlements of Lithuanians, Belarusians, and Ukrainians. The author discusses in detail the specific designates of the area still existing in its architecture, and in the languages and ethnic identity of the local people. His conclusion is that what we have here is not just one borderland of eastern Poland, but several different borderlands. Local buildings, dialects and local feelings of identity cannot be currently understood without narrations about their past, as well as a cultural revitalisation. Only then can the culture and identity be regained in the eastern region of Poland. Keywords: culture, identity, eastern Poland, borderland Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Valentin Mihaylov The civilisational identity of the Bulgarians:traditional and contemporary dilemmas The article deals with the civilisational identity of the Bulgarian people, and the place of the Bulgarians on the civilisation map of Europe. The main problem here is the nature of their civilisational identity: they do not have precise geographical coordinates but they are the result of subjective human perception. In addition, the issue of civilisational identity is a matter of political propaganda. From their historical traditions, the Bulgarians inherited several macro cultural elements, (proto)Bulgarian, Slavonic, Orthodox, Balkanic and European. Considered separately, each of them can form the base required to construct a framework of contemporary Bulgarian identity and its cultural relationship with other nations in Europe. Some of these elements form strong spiritual foci around which are formed their own cultural and civilisational circles. On this basis, the Bulgarian nation enters into various spatial and cultural-historical configurations. Among them, there is a hierarchy, which in today’s open society primarily depends on the value and selfdetermination of each person. On the other hand, the interwoven cultural elements on the Bulgarian territory enable some researchers to talk about transitional identity structures – Bulgarian-Slavic, Slavic-Orthodox, Balkan-Slavic, Balkan-European and others. The author also investigates the geopolitical concept of the „civilisational choice,” which is supposed to determine the place of Bulgaria and the Bulgarians in Europe and in the world: is it in the West Euro-Atlantic sphere or in Eurasia? Keywords: Bulgarians, Slavs, civilization, national identity Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Michał Jarnecki Political fantasy or necessity? Polish colonial plans in Portuguese Africa, Nicaragua, Bolivia and Ecuador In interwar Poland some institutions intended to solve part of the country’s economic and ethnic problems by acquiring colonies abroad. Accordingly, the Polish Foreign Ministry as well as special institutions such as The Union of Colonial Pioneers and The Sea and Colonial League undertook some projects. Poland, a member of the victorious Ententa, was supposedly entitled to ca. 10% of the area of the former German colonies, e.g. in Cameroon or Togo, or in another condominium belonging to one of the colonial powers. These plans were made more specific in the mid-1930s. Argentina and Brazil, as well as Madagascar, were considered as natural goals of Polish emigration policies. Then Poland became interested in settlements in the colonial dominions of Portugal in Africa, i.e. Angola and Mozambique, and some time later, also in some countries of Latin America and the Caribbean. As for Bolivia, the aim was to send as many Ukrainians as possible to the mountainous area of Todos dos Santos (Province of Cochabamba). Other places in the vicinity of the town of Ibera in Ecuador were also considered by the Polish authorities as suitable for settlers, predominantly from Poland’s eastern borderlands. In the region of Encarnacion in Paraguay, a colony „Fram” was established in the 1930s. Nicaragua, too, was considered a convenient place for Polish colonisation, the result of an effort undertaken by the Polish businessmen Stanisław Czarnocki, who was a personal acquaintance of the local dictator, the famous Anastasio Somoza senior. For their part, according to some completely incredible gossip, Dominica was supposedly ready to accept some hundreds of thousands of Polish Jews. All in all, these Polish colonial ambitions were unsuccessful, mainly due to the lack of sufficient Polish state power to make them into reality. Keywords: colonial ambitions, interwar Poland; The Sea and Colonial League, Latin America: Bolivia, Ecuador, Paraguay, Nicaragua, Dominica; Portuguese Africa: Mozambique and Angola Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Nicole Dołowy–Rybińska Cultural and linguistic minorities in the modern world – – towards the cultural animation The situation of cultural and linguistic minorities in 21st century demands reflection about their status and the way of existing in relation to dominant cultures. Even defining the criteria of belonging to the minority is problematic. The objective criteria, i.e. the usage of the ethnic language, the way of dressing, the lifestyle – are now insufficient. Nowadays, to survive in the modern world the minorities adapt the techniques elaborated by the dominant cultures. The obliteration of the cultural differences does not have to mean disappearance of minority cultures. They can find for themselves such niches where they have a chance to exist and to develop. But not all of the cultural activists accept the modernization of such cultures. They are afraid that they would lose their character and uniqueness. It seems, nevertheless, that the process is inevitable, yet it does not have to have negative consequences. In order to secure their existence the minority cultures need specific actions aimed at their survival. The financial and institutional help from the state seems not to be sufficient to mobilize ordinary people to become involved in the culture of their ancestors. The most efficient way – because directed at the needs and desires of people – is cultural animation. Thanks to the work of cultural animators many people can arouse in themselves the need and wish to join the struggle for survival of minority cultures and languages in the modern world. Key words: cultural minorities, linguistic minorities, cultural animation Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Wojciech Stankiewicz Incorporating Muslim migrants in the West: the French model of integration The Muslim emigration to France is connected with many social, religious and political problems. The worshippers of Islam were admitted to settle, but not to integrate with French society and the national economy. Although, according to the French scheme of integration, all people are equal before the law and it is unlawful to emphasize differences, life in France does not reflect the Republican idea any more, and instead of creating the French nation as one community, a multicultural society unable to assimilate newcomers is being born. There are numerous stereotypes in French society that push aside Algerians and Moroccans, especially those living in the suburbs, and put them in conflict with the French legal system. This approach should change and the French must cease perceiving Muslims as strangers and realise they are lawful citizens, an inseparable part of their everyday life. The successive generations of Muslim immigrants should no longer be pushed to the margins of social life because of their ethnic origin, name, religion, and culture. The violent riots in France in 2005 and 2007, however, were caused not only by cultural conflict but also by the recession of the French economy. The main problem in the French suburbs is the high level of unemployment (40%) caused by the numerous meanders of the immigration policy. Instead of facilitating employment for immigrants, the government demands special professional training even for jobs which do not require such qualifications. Keywords: Muslims, France, immigration policy, assimilation, suburbs Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Ewelina Malinowska Cultural tourism: otherness tamed? The article is an attempt to describe two major aspects of cultural tourism, which is becoming a prominent feature of travel in the contemporary world. One aspect relates to the strategies whereby a tourist can become acquainted with a culture different from his/her own, while the other aspect is how increased cultural tourism can influence the tourist’s own national and social identity as well as his/her way of belonging to a particular culture. The author discusses the terminology of cultural tourism, especially important in the context of ethnic groups and nationalities. She also reflects on the anthropology of global tourism, e.g. the theory of visitor—resident relations. Thus, tourism development can lead to the creation of images of various groups in the eyes of the tourist, an experience which frequently does not demonstrate a true situation, e.g. in exotic tourist destinations he visits as an observer of culture. Keywords: cultural tourism, culture, identity Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Olga Barbasiewicz Consul Sugihara Chiune and the Polish Jews in Kaunas, Lithuania in 1939-1940 The main subject of this article is the life and career of Sugihara Chiune, viewed in the context of the fate of European Jews during their stay in the Lithuanian capital, Kaunas, while they were escaping from Nazi-occupied Europe in 1939 and 1940. The author investigates how the Japanese consul helped them obtain visas and thus saved their lives. She also deals with his private and professional life, including the turns of his diplomatic career in pre-war Lithuania, and his views on crucial issues involving his activities connected with saving the Polish Jews - even at the risk of his own life and the life of his family. Sugihara continued to hand out transit visas even after he was forbidden to do so by his superiors from the Japanese Foreign Ministry. Thus the war influenced his later life as a diplomat, not always in a beneficial way. However, today Consul Sugihara is considered a hero and is commemorated in many ways, both in his native Japan and in Lithuania. Keywords: Sugihara Chiune, Kaunas, Jews, Japan, World War II Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Helena Krasowska The ethnic structure of the territories of South-Eastern Ukraine In her article the author analyses ethnic differentiation in the Donetsk and Zaporozhe regions in South-Eastern Ukraine. These areas first were a target of colonisation in order to establish a new fuel-metallurgical basis for the Russian Empire by developing the Donetsk coal industry and strengthening agriculture by colonising the steppes near the Black and Azov Seas. An important stage in the settlement of these areas occurred at the beginning of the 16th century, when early settlers, mainly Ukrainian manufacturers, Cossacks and peasants-refugees, arrived. The next step came in the 16-18th centuries, when the defence of the southern borderland from Tartar invasions took place. From the 18th century onwards foreign newcomers contributed to the cultural and industrial development of this region. They settled mainly in compact groups. The characteristics of settlement and development of such groups as Bulgarians, Germans, Jews, Czechs, Tartars, Poles, and Armenians are analysed in this article, too. The population censuses of the years 1959, 1989, 2001 are taken into account. The industrialisation and later „Stalinisation” of the region led to the liquidation of part of some ethnic groups and to their enforced assimilation, in an effort which was supposed to create a homogeneous Soviet people. However, as a result of political changes since 1991, the region is becoming multicultural again. Keywords: Ukraine, ethnic minorities, assimilation, multiculturalism Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Anna Jagiełło-Szostak The Position of National Minorities in Serbia – their legal protection and conflicts National minorities constitute almost fourteen percent of the population of the Republic of Serbia. The main aim of the article is to present the mechanism for the protection of minority rights in Serbia. The author also compares them with the corresponding European standards. Moreover, she discusses in detail some of the major political, cultural, educational, linguistic, and social problems of the minorities living in this territory. The article thus deals with the following minorities: Albanians who live in southern Serbia, Muslims from Sanjak, Hungarians from Vojvodina (the second biggest minority in Serbia), as well as the Vlahos, Romanians and Roma people, who are scattered all over the country. All of these ethnic minorities are indeed strongly demanding legal protection from the state. The issues of their distribution and status in the light of their ethnicity versus the global society are also tackled in the article. Keywords: Serbia, national minority, protection of minority rights Sprawy Narodowościowe. Seria nowa, 36 – Abstracts Łukasz Lewkowicz Tatra Euroregion – a new quality in the Polish-Slovak cooperation The Tatra Euroregion is a non-governmental organization which has actively and professionally implemented various trans-frontier operations in the shared Polish-Slovak borderland for the last 15 years. The Euroregion has well-functioning organizational structures. Since 1999, the Euroregion has managed European funds for the development of the Polish-Slovak borderland, enabling the implementation of the constitutional aims and assignments of the Euroregion. Cooperation in social and cultural fields is constantly among the prominent activities of the organization. This kind of collaboration is crucial for the borderland’s evolution. It provides an effective environment for economic growth and pro-ecological activities, which are still not sufficiently developed here. An important step in the modernization of the Euroregions is the establishment of the 2008-2015 strategy. An organizational transition into the European Grouping of Territorial Cooperation is planned for the near future. Keywords: Tatra Euroregion, Poland, Slovakia, trans-frontier cooperation, borderland